Georgia May Jagger has just launched a collection of jeans with Hudson and to celebrate, a stampede of eager shoppers arrived at Selfridges to meet the lady herself. While there, Grazia took the opportunity to grill GMJ on all things denim, and find out what she steals from her mum’s — and dad’s! — wardrobe.
Hedi Slimane and Georgia May Jagger first met in 2007 at Fourchette, Mick Jagger’s French residence. Hedi photographed her then, capturing her youthful glamour and elegance.
Three years would pass before the two will reconnect. This time, it was in New York. Under the auspices of Harper’s Bazaar, Hedi filmed Georgia May Jagger last September in black and white and thus evoking the glamorous heritage of Georgia May Jagger, the legacy of her parents – Mick Jagger and Jerry Hall.
The music is by the British band, Egyptian Hip Hop which Hedi introduced last July in his Rock Diary.
The band is precisely Georgia’s age and generation. The entire EEH song has been on Noise, (playlist on HediSlimane.com) since July.
Georgia May Jagger, who’s been the face of Hudson Jeans for two seasons, appears in a very sexy, very underwear-less new video for the label, titled “Lips.” The ad spends the majority of its airtime zoomed in on Jagger’s electric-red mouth, which, to be fair, is pretty fascinating. First of all, there’s her lipstick — a glossy, orange-y scarlet hue that refuses to budge despite extensive pouting and cigarette-sucking. Then there’s the slight gap in her bright-white teeth: Braces may be optional, but tooth bleaching is not (nor, apparently, is mascara — clumps be damned). And finally, she mouths some words! Is it a secret? Not quite “I love you,” but it looks close … oh wait, she’s saying, “Hello Mario” to the video’s director, Mario Sorrenti. Well, if you were hoping for something more scandalous, you can satisfy yourself with the part where Jagger and shirtless male model Josh Beech breathe heavily all over each other, or when Jagger very slowly unzips her fly to reveal … nothing.
“I’m always inspired by my family — they’re very creative people,” says Georgia May Jagger, 17, who inherited her mother’s tumbling blonde locks and her father’s pout. “But I have my own take on stuff. I think I’ll go down my own road.”
For the youngest daughter of Mick Jagger and Jerry Hall, that means juggling interests in fashion design and sculpture with her emerging modeling career while attending the British equivalent of high school in London. It also means customizing her clothes — “I’ll turn an old Primark T-shirt into a dress” — standing in as a backup singer for her boyfriend Django James’ band and taking pictures of “women in funny outfits” for her photography classes.
Nor is Jagger averse to the perks of having a rock-star dad and model mom. “My mum had a big clear-out, and she gave me all her slinky dresses from the Seventies,” she says, adding that elder sister Lizzie had already nabbed their father’s velvet jumpsuits from the era. Jagger says with a laugh that they’re all the same size: “I can wear them whenever I want.” No fashion novice, Jagger has worn Vivienne Westwood since childhood, when, as a self-professed “loudmouthed little kid,” she demanded the designer make her a version of one of her mother’s custom dresses. “I was upset that my mum and sister had got one and I hadn’t,” she says.
Hall also has offered plenty of pointers. “She always says, ‘Be nice to everyone, even if you don’t like it. Just be nice and gracious,’” says Jagger. “And ‘Don’t show your bum.’”
Jagger has no plans to follow in her father’s footsteps, her on-stage appearances with James notwithstanding. “I wanted to go to Django’s first gig. The only way I could get in was to say I was in the band,” she admits, recounting how she got around the Los Angeles club’s over-21 policy. Otherwise, she says, her musical aspirations amount to nothing more than “singing in the shower.” WWD