BURBERRY OPENS BURBERRY BRIT STORE IN MILAN
Burberry is pleased to announce the opening of a Burberry Brit store in Milan – the first Burberry Brit store in Europe.
The 250 square metre store opened on Corso Venezia on 27 November.
Store reflects new store design concept developed by Burberry Chief Creative Officer Christopher Bailey.
British materials and themes used throughout the store in a contemporary and innovative way with flat screen LED video walls showcasing Burberry digital content.
The Burberry Brit collection is centred around relaxed outerwear, the Burberry check and denim.
Collections: Burberry Brit, Burberry Sport and Burberry Accessories
Categories: Menswear, Womenswear, Non Apparel, Fragrances, Watches, Eyewear
There are currently five other Burberry stores in Italy – Milan, Rome, Florence, Bologna and Venice.
Burberry has two existing Burberry Brit stores – Madison Avenue and Columbus Avenue, both in New York.
Burberry April Showers is a new capsule which sits in the Burberry Brit range and includes men’s and women’s ready to wear as well as accessories.
“April Showers” is a British phrase used to suggest that Winter is over and Spring is coming.
Before the Spring season can start to appear, in the UK it is believed that you must first encounter heavy rainfall in April. Perfect for a Burberry Trench!