Hugo Boss Clothes = Hugo Boss Ladieswear For decades Hugo Boss Ladieswear was thought of as some kind of anathema! How could the ultimate high-rolling “geezers” brand be seen to produce ladieswear; the whole idea was about as convincing as Juicy Couture for men. Guess what, this season Hugo Boss ladieswear is for real. The Spring Summer 2007 Collection has all the finesse and subtle raunchiness of Dolce & Gabbana, Moschino and Versace. Hugo Boss Ladieswear has arrived for sure.