“Kris Van Assche was born in Belgium in 1976. Shortly after graduating from the Antwerp Royal Academy of Fine Arts, he moved to Paris in 1998. After working with Hedi Slimane at Yves Saint Laurent and then for Dior Homme, be began to show his original creations in January 2005. Today the man heads his own label: Kris Van Assche.”

Now that’s great and the fact is Kris Van Assche is a terrific designer but why is the following nonsense added to his bio:

“Impelled by the vision of a man who takes the time to “dress up”, Kris Van Assche has embarked on an aesthetic quest, persuing a new masculinity infused with poetry and authenticity.”

What is this new masculinity? Is it the metrosexual masculinity so common today among a certain breed of pussified men or is it something else? Whatever it is, Kris Van Assche would be far better off letting his clothing do the talking!