Why do so many celebrities love Joe’s Jeans? What’s so special about this premium denim brand? Why does Joe’s Jeans stand out in an ever increasing crowd? In a word: QUALITY! Joe’s Jeans are true premium denim; it’s not a punchy marketing pitch, it’s a cast-iron fact, Joe’s Jeans are true premium denim and that’s why so many celebrities and fashion connoisseurs opt for Joe’s.
“Joe Dahan’s obsession with fit and style has been the force behind the success of his Joe’s, Joe’s Premium, & Joe’s Collection labels. Offering eight basic fits to suit every body, Joe’s continuously introduces new rinses, denim grades, and hand finishes each season to keep stock fresh & exciting at retail.
In 2004, Dahan launched a luxury denim series called Joe’s Premium (available in select stores only), which boasts couture details such as saddle stitching, embroidery, crystal appliqués, and vintage aging all perfected by hand.”