The question was asked on the Kitmeout forum:
“I am a big Vivienne Westwood fan. How many men here buy Vivienne Westwood menswear? Do most people still see it as a ladies brand?
Does Vivienne Westwood have the same problem as Juicy Couture appealing to the menswear market? ”
Take a butchers at the full thread here – see more
To my mind Vivienne Westwood doesn’t have a problem in the menswear market. Viv’s connection to the Sex Pistols will always ensure her brand has a macho edge. I think her nigger problem is convincing punters of her ethical credentials which she’s being attempt to tout over the past few years.