Launching whilst times are still though and the markets haven’t stabilised as yet, new UK menswear show is set to capitalise on the strong Euro. Old Billingsgate Market is the venue in London on 14-15th February, the trade fair is offering attractive positions for UK brands and European Buyers.
Hosted by Barcelona based events, exhibition and design company Exposed, the organisers have taken a bespoke approach to the tradeshow calendar. The event is set up to offer a service with an easy system for buyers to navigate, explore and identify brands and product, within a collective mix of premium, and rack and rail spaces. Stitch will provide pre-scheduled key buyers meetings and attendance of international buyers, and brands, registering online, will be offered space on a ‘first come first served’ basis with the opportunity to place themselves in their desired hall and location.
Complimenting the current fashion calendar, Stitch coincides with Pure and is in advance of London Fashion Week. The show is divided into four sections: Denim for jeans labels, Edge offering directional designs, Energy for lifestyle labels and Vision is especially dedicated to new menswear designers.
The Vision area will showcase designers such as Peter Jensen, Tim Soar, St Paul, Horace, Deryck Walker and H by Harris. The space is curated by Hywel Davies and overseen by Professor Louise Wilson OBE from Central Saint Martin’s College of Art & Design. Vision will showcase the AW10 collections from visionary design talent of the UK and Europe.