Gucci Clothing Pre Autumn 2012 Campaign. Photos by Garrett Neff. Abbey Lee Kershaw, Karmen Pedaru, Jacquelyn Jablonski, Greg Nawrat and Lenz von Johnston are part of the Gucci Clothing Pre Autumn 2012 Campaign.
James Franco the face of Gucci made-to-measure Menswear
Frida Giannini, Gucci’s creative director, said: “James has an innate ability to fuse classic elegance with contemporary style and interpret formal wear in an individual way.”
According to Gucci, made-to-measure suits will start at £1,900 when the service becomes available in 11 boutiques worldwide by the end of the year. Customers will be able to choose from 178 possible combinations of colours and fabrics.
Reveling for a second season in Gucci’s Seventies heyday, Frida Giannini conjured young jetsetters hopping between Rome and Marrakesh, an appealing concept that united urbane sophisticates with luxe bohemians. Suede shorts, embroidered cotton shirts and oversized, loose-weave sweaters evoked an extended Saharan holiday.
Sharp faux-denim suits of silk-mohair blends were accessorized with crushed silk scarves, Berber-inspired jewelry and streamlined horsebit loafers. Shoes also included a more casual loafer with an extended sole, a moccasin and a rope-sole sandal.
Leather and suede jackets came in safari and motorcycle styles, heightening the sense of wanderlust. For evening, Gucci’s equestrian icons formed patterns in silk jacquard jackets, worn with white trousers and velvet loafers. Giannini’s escapade delivered a clear message of craftsmanship, heritage and savoir-vivre. via WWD