The C.P. Company Goggle Jacket was originally designed by Massimo Osti as a gift, as part of C.P. Company’s sponsorship involvement in the ‘988 edition of the iconic Mile Miglia (Thousand Miles) Italian open road endurance race. Its design features embody the cautious study of all functionality and innovation details derived from car racing. Its most original design features were the hinging goggles built into the hood and the window on the left sleeve through which a driver could check his watch whist driving.
To celebrate 20 years since its release, C.P. Company invited RCA graduate (2006) Aitor Throup to re-invent this icon of clothing design, resulting in a forward-thinking ergonomic driving concept.
Aitor Throup’s design philosophy is centred around ideologies of a constant research to find new solution in clothing, mainly explored his own sculptures. Throup’s ‘justified design philosophy’ dictates a need for a reason behind every design feature. His work has been described as ‘conceptual functionalism’. The C.P. Company 20th anniversary Goggle Jacket is a direct example of this unique approach to design.
This exhibition (curated by Aitor Throup) incorporates the origins of the Goggle Jacket, as well as in-depth view into the design process and functionality behind the special 20th anniversary edition.
Next week in Milan, C.P. Company will unveil its first collection from head designer Wallace Faulds, the former design chief for John Galliano men’s wear.
Wallace Faulds, new Head Designer, is a graduate of Kingston University School of Fashion in London, Scottish-born Wallace Faulds honed his skills at Burberry and Studio Griffin before joining John Galliano where he has been head designer of John Galliano’s men’s line from 2005 to February 2009.
Commenting on his appointment at C.P. Company, Wallace Faulds said, “This is going to be an adventure as much as a challenge. I feel very excited and positive about the future.”
Faulds could have not said it any better. Founded in 1975 as Chester Perry Company, later shortened to C.P. Company, the Ravarino-based maison based its aesthetics in the military uniform and working clothes that leaned heavily on function and use.
As Carlo Rivetti, president of C.P. Company described it, Faulds job will be “not focus on radical changes but on the strengthening of archetypes.”
“Wallace will contribute with his fresh and international vision to the natural evolution of the brand into the future. His appointment is a logical response to the needs of today’s world, with total respect for our long-lasting ideals,” Rivetti added.
BIOGRAPHY & BRAND PHILOSOPHY
C.P. Company began manufacturing Italian casual wear in 1975 with the idea of bringing traditional clothing elements back into a man’s wardrobe. Since then they have gone onto produce over 40,000 garments, each piece reflecting C.P. Company’s philosophy – Function and Use.
The design and creation of C.P. Company clothing originates from their interest and research into military uniforms and work suits and more recently emphasis has fallen on the evolution of urban city wear. The main attraction of this type of clothing is the way in which function and wearability is combined with elegance and comfort.
C.P. Company design also focuses on the use of technical properties, either added to the fabric or the finished garment. For example, the use of large pockets, smog masks and heavy durable materials are all created carefully to suit specific situations.
One of C.P. Company’s main aims has been to produce garments, which are exclusively individual, using new fabrics and finishes. This is achieved from continual experimentation with different weaves, fabrics and colours. The company uses advanced creative technology – new found raw materials are dyed, printed on, coated, washed and treated, all in ways to find the ultimate C.P. Company product.
C.P. Company unites technology and knows how with human resources with the aim of maintaining coats and outerwear, knitwear, shirts and trousers all with one unique look.
In this day and age where clothing is seen as a form of personal identity, C.P. Company believes that their philosophy has become more actual – Function and Use has become a symbol of individuality, style and as always functionality.
Sportswear Company, a historical company in the scenario of Italian casual wear manufacturers, started off in 1974 under the name “Chester Perry”. At the end of the Seventies it became C.P. Company and growth followed accompanied by clear-cut success: that of Boneville and Stone Island joined the historic label.
Towards the mid-Eighties the company was taken over by Rabaldo Togna and by GFT and, with the arrival of Carlo Rivetti as Managing Director in 1989, the sportswear activity of GFT got underway with the name of Sportswear Company.
In 1993, following the selling off policy adopted by GFT, Sportswear Company was taken over entirely by Rivetex, the financial company held by Cristina Rivetti and her brother Carlo, with Carlo Rivetti as president.
The present portfolios of collections that Sportswear Company are manufacturing and developing are C.P. Company, Stone Island, Stone Island Denims, C.P. Company Donna and C.P. Company Children.