Can the irony be more poignant. A a designer gas mask to save us from environmental catastrophe! You have to laugh.

Designer Gas Masks - Sweet Irony

A series of designer gas masks by conceptual artist Diddo Velema explores the psychological comfort we derive from high-end goods in the face of imminent disaster. Decked in the iconic logos of Chanel, Gucci, and Louis Vuitton, the masks offer a critique of our “collectively insatiable culture of consumption,” according to Velema. “Because it is only by first acknowledging and then challenging fear that we will all be able to breathe a little easier,” he adds.