Monthly Archives

April 2011

Olivier Rousteing Named New Designer at Balmain

Olivier Rousteing Named New Designer at Balmain

The new era at Paris’s sex-charged fashion house Balmain is beginning to take shape, with 25-year-old Olivier Rousteing being tapped as the label’s new designer. Rousteing, who joined Balmain in 2009 and is currently in charge of women’s wear, replaces Christophe Decarnin, who left earlier this month due to strategic disputes with chairman Alain Hivelin. Before joining Balmain, Rousteing worked for five years at Roberto Cavalli, which should serve him well in delivering the decadent rock-inflected glamour that became the label’s trademark under Decarnin.

New Era Flagbearer: N*E*R*D*

New Era’s newest flagbearers are musicians-slash-producers-slash-singers-slash-songwriters Pharrell Williams, Chad Hugo, and Shae Haley – collectively N*E*R*D*. N*E*R*D* has always followed their own beat.

Original Penguin Eau de Toilette for Men

Original Penguin Eau de Toilette for Men

Although Original Penguin has been around since the 1950s, they continue to reinvent themselves through new product offerings. They are very proud to introduce to you their first ever fragrance. This fresh blend of scents is the perfect combination for our savvy, witty and laid back guy. The fragrance opens with fresh, captivating hints of Mediterranean neroli and golden apple. A dynamic infusion of lavender, fir and black pepper captures the heart of the scent. Finely wrapped and finished with vanilla, patchouli and musk, it leaves a memorable and long-lasting impression. Experience the first fragrance from Original Penguin; distinctive, refreshing and undeniably addictive.

Stussy x Marvel – The Ultimate Teamup

On April 27th, Stussy will be releasing Series One of the collaboration with the legendary Marvel Comics. Series One includes nine designs featuring some of Marvel’s most iconic superheroes mixed with Stussy’s iconic graphic language. Series Two will release on May 6th featuring nine guest artists interpreting their favorite characters from the Marvel Universe. Each purchase will include a limited edition pack of Stussy x Marvel trading cards, while supplies last.

Meltin’Pot for Spring Summer 2011

Meltin'Pot for Spring Summer 2011

Following the big launch of Style Me Up ” with Tokyo Dandy, we give way to Erica Baldi for the second episode of this international Meltin’Pot styling initiative, going live mid April. Baldi is one of the most famous bloggers in Italy, and founder and editor of blueisinfashionthisyear.

This blog was inspired by the international fashion blogs and then conceived with the aim of giving advice to readers in a newspaper style fashion, simple and concrete, and using a special layout of images, which has made “Blue in Fashion This Year” a point of reference for many Italian women.

And it is with this very characteristic trait that Erica Baldi has used to create her “STYLE ME UP” look for Meltin’Pot for Spring Summer 2011:

“The hallmark of this blog is the reconstructed version of the images featured, so I decided to use this idea for the Meltin’Pot Style Me Up project. Together with Karin Kellner – illustrator and graphic designer and longtime friend! – Who worked with me on this and created the graphics, we decided to create a mini lookbook that included collages and illustrations. The mood chosen for the images is summer, and an explosion of colors. For every outfit and jeans look and we tried to create a small world Meltin’Pot for each. Where the styling becomes a real fantasy. The accessories that are worn by our model Marcia, have been hand designed designed and thus symbolize individual creativity. Anyone can create and build their own Meltin’Pot style. “(Erica Baldi)

The 10 recommendations from Blue Style is in Fashion this Year for the Spring Summer season:

1. New slogans: Seventies, Vintage Crochet.
2. Color + Color: Dare to mix impact this year.
3. Back to the “Total White”,starting with jeans!
4. Maxi prints- perfect on a funny t-shirt.
5. Fluro Neon Vitamin C colours: this summer is a tint shock!
6. Jeans trends: Dark washes are a must have.
7. Go ahead style but with a sporty luxury retail.
8. Evergreen Denim: worn with leather garments for a more rock mood.
9. This summer will add elegance and romantic bohemian touches.
10. Style College jacket + denim + shirt = perfect Us Style

California Girls by Warriors of Radness

California Girls by Warriors of Radness. Footage of the photoshoot for the Sarah and Kerry Tees from the spring 2011 WOR line to the tune of “Surf Thump” by WOR recording artist Gantez Warrior. Photography for t shirts by Damon Loble, filmed by Jordan Malama.

adidas Y-3 SS’11 Campaign Billboard New York City

Enjoy this time-lapse video showing the painting of Y-3’s new SS’11 campaign billboard on the intersection of Houston & Broadway in NYC’s Soho neighborhood. If you are in the city, stop by to check it out in person. It will be up for 1 month from now.

Billboard by Colossal Media Group, featuring model Jacob Coupe, Video directed by Aaron Wesner.

Cafe cowboy

A Film i shot about Dustin Kott,
the Californian bike builder who makes custom British style Cafe racers out of old japanese bikes.
I met Dustin in LA on a Harley-Davidson shoot, and was intrigued
how a classic American who looks like he should be building
Choppers, was passionate about little old Brit bikes,
and was using cheap 70s Japanese bikes to make lovely custom Cafes.

Ransom by adidas for Stussy

A strong affinity exists between Ransom Holding Co and Stussy in terms of their respective backgrounds and design languages. It seemed only natural when the Ransom by adidas Originals crew worked with Stussy Japan to create the Alan Crepe- a completely new silhouette for spring/summer 2011. This shoe features a short-coated single-layer suede upper with perforated forefoot, a crepe outsole and a heel branded with the Stussy and Ransom icons on the lateral side and the adidas logo on the pull-tabs. Celebrate originality.

Reebok Trainers and RealFlex Stuntmen

Reebok Trainers and RealFlex Stuntmen

Reebok is living on the edge. To tout its new RealFlex sneaker, the brand called in celebs Ali Larter and Josh Duhamel to show off some big-screen stunt moves — such as diving over a taxi cab or flying through a window with the use of a trampoline — all while wearing the natural-motion running kicks, which hit the market last Thursday. “I love doing stunts,” Larter said, adding that the sneakers work well for her busy, on-the-go lifestyle as a new mom. Meanwhile, Duhamel told Insider the trampoline jumping was his favorite activity of the day. And when asked if he’d ever consider bowing his own footwear line, following in the footsteps of wife Fergie, Duhamel admitted he’d rather stick to acting. “I [do] have some great pumps coming out,” he joked. “But that’s her realm, so I doubt it [will ever happen].”

Burberry Acoustic – ‘Somewhere Only We Know’ by Keane

“I am a massive fan of Keane’s music – I think music and fashion have a symbiotic relationship. When you start to combine music with fashion together it gives you an energy and an attitude . ”
Christopher Bailey, Burberry Chief Creative Officer

“I met Christopher Bailey a few years ago. He’s a big fan of Keane and I’m a big fan of what he does for Burberry so we hit it off. Christopher suggested that we should team up to create an incredible event combining music, new technology and fashion in one of the world’s most vibrant and exciting cities, Beijing. ”
Tom Chaplin, Lead Singer of Keane

Burberry Acoustic is an initiative which launched in June 2010 and celebrates the Burberry heritage of founding, developing and supporting emerging British talent
Burberry Acoustic collaborates with British artists across multiple Burberry experiences through the attitude and energy of music
All the artists are selected by Chief Creative Officer Christopher Bailey and filmed exclusively for Burberry

Internationally renowned British band with over 10 million record sales
Long time supporters of the brand
4 No.1 albums worldwide
Band members: Tom Chaplin, Tim Rice-Oxley, Richard Hughes, Jesse Quinn

Stussy x W-Base “How I Roll”

For Summer 2011, Stussy and W-Base from Shibuya, Tokyo have joined forces on the “How I Roll” 26 inch old school BMX original model bike. This cruiser type style is built after the late 1970’s/early 1980’s flavor dirt bike and is packed with details. The frame is made from 4130CR-MO, metallic blue alumite hubs, rims, break covers and neck with the classic “Ride Tough You Little Boys” Stussy phrase. From forks to frame ends, these are all custom Stussy executions. Big thanks to Oakley for supplying a limited number of their super rare and legendary back stock of 1970’s “B-1B” grips.

Danish Tattooing

In this video author Jon Nordstrøn brings his book “Danish Tattooing” to life by visiting Copenhagen’s most famous tattoo shops, telling stories along the way about the artists who made the subculture so significant there. From homemade tattoo guns to the influence of psychedelics on more recent styles, Nordstrøn’s colorful history is a must for anyone interested in the origins of the artform.

Stone Island_Milan Design Week ‘011 _ April 12/17

Stone Island_Milan Design Week '011 _ April 12/17

Stone Island_Milan Design Week ‘011 _ April 12/17

The Moon_The Ultimate Rock of Stone – La Pell del Ferro_Miquel Subiràs

We couldn’t exempt ourselves of being part of Milan’s excitement for the 50th anniversary of the Salone del Mobile. We decided to open our Milan showroom to three events that make us particularly proud. The collaboration with il–lacions, Stone Island presents the exhibition “La pell del ferro”, designed by Miquel Subiràs, and in this video you will see the exhausting but spectacular preparation that went into the set up of this event. Miquel himself “directed” the crane while positioning a 2.500 kg weight and 6 metre long iron table.

Furthermore, for the whole week, we are exhibiting our suggestive installation by Stone Island: “The Moon, The Ultimate Rock of Stone”. And as usual we are hosting our friends of the Italian magazine Velvet with their installation “Velvetissement”, where the editorial team invites visitors to design “the ideal city” on a big billboard. We wait for your visit!

April 12/17
from 10 am to 7 pm
Stone Island_Via Savona 54_20144 Milano

Original Penguin: Behind the Scenes Spring / Summer 2011 Look Book

Original Penguin: Behind the Scenes Spring / Summer 2011 Look Book

If a 100-year-old underwear factory in Minnesota seems an unconventional starting point for a fashion icon that has represented Americana since 1955 and is still worn all over the world today, blame Pete the Penguin. And perhaps a whiskey or two.

Abbot Pederson was an ambitious salesman who worked for the Munsingwear undergarment factory in Minneapolis. On a sales trip to NYC in 1955, finding himself with some time to kill before a flight home, he decided to wait out his time in a local bar. Stumbling out to find a taxi stand, he took a wrong turn down a Manhattan street and found himself in front of a display of stuffed penguins in a taxidermist’s window. Before he knew it, he had bought one of the penguins, named him Pete, and was soon enjoying cocktails with him on the flight back to Minneapolis.

At some point during the flight, Pederson’s enthusiasm got the better of him — and Pete the Penguin’s head was knocked off. A seductive stewardess whose attention Pederson had been enjoying throughout the flight gently helped him remove his tie, then wrapped it around the penguin’s neck. As she did so, she joked that such a lucky, dapper bird surely deserved to be immortalized — maybe even embroidered on a shirt similar to the one Pederson was wearing. Little did she know…

On his return to Minneapolis, Pederson, a keen golfer, wasted no time tallying his interests. And so the Munsingwear golf shirt was born. Even in 1955 it was ahead of its time. Casual, comfortable, equally at home on the 18th hole or the 19th hole. From the moment it hit the shelves it was a must-have, popular with suburbanites and sports legends alike. Known today as “the 55,” it represented not only a relaxed and sophisticated lifestyle but was to become the cornerstone of an entire fashion movement.

From this point on, the penguin’s flight was onward and upward. (And you thought penguins didn’t fly…) Pete’s profile became instantly synonymous with the era’s most iconic — and talked about — celebrities: Frank Sinatra, Dean Martin, Arnold Palmer, Clint Eastwood and Richard Nixon, to name a few. Original Penguin had become a true American classic.

As a testament to the timeless appeal of the Original Penguin clothing company’s classic designs, the shirts catapulted back into fashion starting in 2000, when young trendsetters started scouring yard sales and demanding their favorite vintage stores restock the cult classics. In 2003, this overwhelming new audience led to the rebirth of an Original Penguin by Munsingwear, and an alliance with an international fashion house. Penguin’s archive of mid-century classics was reworked to reflect today’s lifestyle without compromising the heritage or craftsmanship that had made Penguin’s name.

Today, with Original Penguin stores dotting the globe and sold at exclusive luxury retailers, Pete is back — bigger and better than ever, presiding over a full lifestyle brand that now includes suits, watches, bags, belts, hats, shoes, and women’s and kids’ collections.

See for yourself. Original Penguin men’s clothing continues to exude a blend of confidence and relaxation. Penguin golf shirts and men’s polo shirts are just as iconic as they were when Pederson designed the first one. They easily pair with Original Penguin pants and jeans to create a look worthy of the great ones.

Original Penguin continues to develop landmark clothing for women and kids, too. Our collection of Original Penguin women’s clothing is chic, cozy, sassy and nonchalant all at once. Peruse the tops, skirts, jackets and dresses that define an Original Penguin gal. And don’t forget the kids. Keep your boys looking hip and clean in designer children’s clothing.

But Original Penguin is more than just clothes today. We have a complete accessories shop to help you round out your look. Pete is now the proud purveyor of bags, hats, wallets, shoes, belts, ties and watches. All in all, not bad for a stuffed penguin.


<p>RMC Charity T–Shirt Released mid April 2011 in AID of Japanese orphans, Proceeds will be given to RED CROSS and available form SELEVEN GALLERY STORE Hong Kong. Also available from 4A base Owner Eric Kot and </p>
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The Graphic Design by 2 Japanese Children: 5 Yrs old Name “KURATA RAKUYO” and 6 Yrs Name “KURATA NARUMI”.



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Why Denim – H&M Fashion Video

Denim is an all time favourite. Most of us wear our beloved jeans until they fall apart. But why do we love denim so much? Hear what the trendy people from New York and Las Vegas have to say about this timeless fabric.

Superga photoshoot featuring Alexa Chung

Celebrating its centennial year and with Alexa Chung as the new face of this super styled, super elegant, super cool shoe; Superga is undoubtedly set to take over as the trainer of choice. Ever practical, classic and in an array of colours from a classic palette to pastel hues there is no excuse not to snap them all up for each and every one of your looks. So that’s your downtime style sorted – simple.