The Downtown Armory was the setting Wednesday evening for the 37th annual Fragrance Foundation FiFi Awards. The winners list is as follows:
Fragrance of the Year — Women’s Luxe: Harajuku Lovers Fragrances — Love, Lil’Angel, Music, Baby, “G” — Coty Prestige
Fragrance of the Year — Men’s Luxe: I Am King — Sean John — Sean John Fragrances
Fragrance of the Year — Women’s Popular Appeal: American Beauty Beloved — BeautyBank
Fragrance of the Year — Men’s Popular Appeal: McGraw by Tim McGraw — Coty Inc.
Fragrance of the Year Unique Boutique: Tom Ford Private Blend Champaca Absolute — Tom Ford Beauty
Fragrance of the Year Women’s Nouveau Niche: Chloé Eau de Parfum — Coty Prestige
Fragrance of the Year Men’s Nouveau Niche: Burberry the Beat for Men — P&G Prestige Products Inc.
Fragrance of the Year — Private Label/Direct Sell: Victoria’s Secret Sexy Little Things Noir Eau de Parfum — Victoria’s Secret Beauty
Hall of Fame: Marc Jacobs
Female Celebrity Fragrance of the Year: Paris Hilton
Fragrance Hall of Fame: Tie, Davidoff Cool Water — Coty Prestige, and White Diamonds Elizabeth Taylor — Elizabeth Arden
Perfume Extraordinaire of the Year: Mane for à Travers Le Miroir Thierry Mugler, Clarins Fragrance Group (Perfumer: Alexis Dadier, Mane Paris).
Editorial Excellence in Fragrance Coverage: Women’s Scent Feature: Allure for “Uncommon Scents”
Men’s Scent Feature: Elle for “This Year’s Model: What a Boy Wants”
“Scent Bite” (short feature): Elle for “Advanced Chemistry”
Blog: Bois de Jasmin for “Scents of Cities: Kiev”
Technological Breakthrough of the Year: Mane USA for Aquafine
Bath and Body Line of the Year: Angel “Les Parfums Corps” by Thierry Mugler, Clarins Fragrance Group
Interior Scent Collection of the Year: Nest Fragrances Collection Candles — Candela Group
Best Packaging of the Year Women’s Prestige: Tie, Harajuku Lovers Fragrances — Coty Prestige, and Ma Dame — Jean Paul Gaultier, Beauté Prestige International
Best Packaging of the Year Men’s Prestige: R1X Rocawear — Elizabeth Arden
Best Packaging of the Year Women’s Popular Appeal: Avon Bond Girl 007 — Avon Products Inc.
Best Packaging of the Year Men’s Popular Appeal: McGraw by Tim McGraw — Coty Inc.
Best Media Campaign of the Year Women’s: Sensuous — The Estée Lauder Cos.
Best Media Campaign of the Year Men’s: Dirty English From Juicy Couture — Elizabeth Arden
Retailer of the Year: QVC and Tova Borgnine